We agree that snacking is so much more enjoyable when the ingredients are fresh, simple and bold. Our snacks are developed with smart snackers in mind — using farm-fresh ingredients that deliver an authentic, great-tasting flavor profile. Find us in the deli section at grocery stores across the nation (as opposed to the potato chip aisle). This way you can grab a bag of The Better Chip® as you pick up a fresh sandwich or party platter. Happy Crunching!